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David Hirsch

David’s roots are anchored in the consumer IT space where he began his career  on the shop floor at Software Connection some 30 years ago trading only in software. The team then started selling computers and other related PC hardware which led the way to David being instrumental in opening and jointly managing the first (and newly branded) Incredible Connection store in Woodmead. 

An exciting opportunity in procurement opened up for David in New York where he established and ran the Group’s USA office for several years prior to returning to South Africa to take up the role of Operations Executive at the then listed Connection Group.

Various promotions then followed as he and the new team successfully turned around the troubled Incredible Connection chain namely Merchandise Executive and later Merchandise Director where David was able to fulfil his passion for procurement. When the JD Group acquired the Connection Group in 2005 David held the executive position in merchandise and marketing for the expanded retail group.

Over the course of the following years David’s enthusiasm for retail has seen him take up various leading roles in large businesses the most recent being the chief operating officer at Busby.

David has long had a dream of bringing credibility to the refurbished IT tech space and enabling the everyday consumer to benefit from value and affordability in the IT retail environment. This vision became a reality for this industry veteran with the launch of TechMarkit’s online platform.